{"product_id":"gen-ashwagandha-shoden-35-withanoliden","title":"Ashwagandha Shoden 35% Withanolides | 60 Capsules | GEN","description":"\u003ch2\u003eAshwagandha Shoden with 35% withanolides\u003c\/h2\u003e\n\u003cp\u003eAre you looking for a concentrated form of \u003cstrong\u003eashwagandha\u003c\/strong\u003e? Ashwagandha Shoden by GEN delivers 300 mg of standardized extract per capsule, obtained from the root and leaf of Withania somnifera. One jar contains 60 plant-based capsules, enough for two months at one capsule per day. Below we explain what this Shoden extract is exactly, where it comes from and what to look out for when comparing ashwagandha.\u003c\/p\u003e\n\u003ch3\u003eWhat ashwagandha actually is\u003c\/h3\u003e\n\u003cp\u003eAshwagandha is a shrub that originally grows in India and the Middle East. In Ayurveda, traditional Indian medicine, the plant has been used for thousands of years. You sometimes hear the nickname Indian ginseng, although ashwagandha is botanically not related to real ginseng. The Latin name is Withania somnifera. In Sanskrit, ashwagandha means something like the smell of a horse, a reference to the distinctive smell of the fresh root. There are no EU-approved health claims for ashwagandha, so you will not read anything from us about what it would do in your body. What we can tell you is where the plant comes from, how the extract is made and how concentrated it is.\u003c\/p\u003e\n\u003ch3\u003eWhy 35% withanolides matters\u003c\/h3\u003e\n\u003cp\u003eWithanolides are natural plant compounds in ashwagandha. The percentage on the label tells you how much of those compounds are in the extract. And there is a big difference between products. Most ashwagandha extracts are around 5% withanolides. Shoden is at 35%, so about seven times as concentrated per milligram. That level is fixed for every batch, because the raw material is measured via HPLC, a laboratory method that accurately determines the withanolide content. Two jars with the same amount of milligrams of extract can therefore differ greatly in withanolide content. When comparing ashwagandha capsules, you therefore look at the withanolide percentage and the source, and not just at the number of milligrams. In this product, 300 mg of Shoden extract delivers 105 mg of withanolide glycosides, and that number is fixed from capsule to capsule. That standardization is exactly what you pay for: not just a quantity of powder, but a measured and constant amount of withanolides. With loose ashwagandha powders without a percentage, you will never know for sure.\u003c\/p\u003e\n\u003ch3\u003eThe difference between Shoden and KSM-66\u003c\/h3\u003e\n\u003cp\u003eYou often come across two names for ashwagandha: Shoden and KSM-66. Both are standardized extracts with a patented raw material, but they differ on two points. KSM-66 is obtained only from the root and is around 5% withanolides. Shoden uses the root and the leaf of the plant together, and thus reaches 35%. The leaf adds withanolides that you do not find in a root-only extract, which explains the difference in percentage. In practice, that means: with a common 5% extract, a daily dose often contains 600 mg or more, while this Shoden extract contains 300 mg in a single capsule. Which form suits you depends on your own preference, and whether you prefer to use a root-only extract or a root-and-leaf extract. Both names are registered raw materials with their own production process, so it is not about a brand on the packaging but about a real difference in source and concentration. When paying attention to the daily amount of extract, you therefore end up with less with Shoden.\u003c\/p\u003e\n\u003ch3\u003eVegan and made in Germany\u003c\/h3\u003e\n\u003cp\u003eThe capsule wall is made of plant-based cellulose (HPMC), so this product is vegan. There are no unnecessary additives in it: only the Shoden extract and the capsule itself. No fillers, no colorings or flavorings. The raw material comes from a fixed supplier and the production takes place in Germany, where every batch is checked for purity and for the withanolide content. This keeps the content the same from capsule to capsule. And because you take one capsule per day, a jar of 60 lasts two months.\u003c\/p\u003e\n\u003cp\u003eIn short, with these ashwagandha capsules you bring a concentrated form of Withania somnifera into your home, with a fixed withanolide content per capsule and one capsule per day. For those who consciously choose what type of ashwagandha they use, that is a clear and easy-to-understand starting point.\u003c\/p\u003e","brand":"German Elite Nutrition","offers":[{"title":"Default Title","offer_id":53728907755858,"sku":"gen-122","price":28.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0609\/9006\/2812\/files\/gen-gen-ashwagandha-shoden-35-withanoliden-1.jpg?v=1793634789","url":"https:\/\/www.luto-supplements.nl\/en\/products\/gen-ashwagandha-shoden-35-withanoliden","provider":"LUTO Supplements","version":"1.0","type":"link"}